The way to the right questions! Methods and ideologies in human centered design.

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Entries Tagged as 'Methods'

Book of the Week

March 8th, 2011 No Comments

Seizing the White Space: Business Model Innovation for Growth and Renewal Business model innovation is the key to unlocking transformational growth but few executives know how to apply it to their businesses. In “Seizing the White Space”, Mark Johnson gives them the playbook. Leaving the rhetoric to others, Johnson lays out an eminently practical framework [...]

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David Kelley on Design Thinking and the Power Of A Child’s Mind

February 16th, 2011 No Comments

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Book of the Week

January 19th, 2011 No Comments

Roam’s “The Back of the Napkin,” a “Business Week” bestseller, teaches readers the power of brainstorming and communicating with pictures. This expanded edition presents more exciting ways for solving all kinds of business problems. www.thebackofthenapkin.com

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Book of the Week

October 4th, 2010 No Comments

CAD Monkeys, Dinosaur Babies, and T-Shaped People: Inside the World of Design Thinking and How It Can Spark Creativity and Innovation. AMAZON

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HP and Design Thinking

September 29th, 2010 No Comments

Schöne Darstellung, wie Hewlett Packard Design Thinking in Kombination mit anderen Management Theorien anwendet. DOWNLOAD PDF

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Meeting: Renato Soldenhoff «Curious About»

September 29th, 2010 No Comments

Renato Soldenhoff ist unter anderem Spezialist für Kreativ-Workshops. Er konnte mir wertvolle Tipps und Tricks mitgeben. Ich hoffe, wir können Renato für einen unserer nächsten Workshops gewinnen.

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Meeting: Anita Stähli «Stimmt AG»

September 29th, 2010 No Comments

Die Firma Stimmt aus Zürich ist spezialisiert auf Kundenerlebnisse. Die Design Managerin Anita Stähli brachte mir ihre Methoden näher. Äusserst interesant: Die CEN-Xchange, wobei sich Fachpersonen und Enthusiasten treffen, um Erfahrungen und Know-How im Bereich Customer Experience auszutauschen.

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Zürich Versicherung & Design Thinking

September 14th, 2010 No Comments

In einem Design-Thinking Workshop bei der Stimmt AG wurden 150 Ideen und 20 Prototypen entwickelt, um das Kundenerlebnis im Kundendienst zu verbessern. 5 davon werden bereits umgesetzt. Geleitet wurde dieser Workshop von Christoph Schmugge der Zürich Versicherung. Zum Beitrag

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Book of the Week

September 13th, 2010 No Comments

Business Model Generation -> AMAZON

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Book of the Week

September 9th, 2010 No Comments

Glimmer: How Design Can Transform Your Life, and Maybe Even the World The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. -> AMAZON

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the value of design for business and innovation

August 19th, 2010 No Comments

Patrick Whitney, Institute of Design Dean and Steelcase / Robert C. Pew Professor explains the value of design for business and innovation – in under four minutes!

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Book of the Week

August 18th, 2010 No Comments

The Book of this Week is a DVD. Yepeeee! BRAND STRATEGY + DESIGN THINKING = NONSTOP INNOVATION In this DVD video, brand guru Marty Neumeier presents concepts from his three bestselling “whiteboard” books–THE BRAND GAP, ZAG, and THE DESIGNFUL COMPANY–to give you the tools you’ll need to thrive in the new economy. Using memorable principles [...]

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